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Selling

Homes,thoughtfully sold.

Considered pricing, beautiful marketing and steady guidance, from before you list until after you close.

HomeSelling

Included With Every Listing

Your home,beautifully presented.

An in-house marketing team handles every detail, so your home makes the best possible first impression. Every service here is included, with no add-ons and no extra fees.

Professional listing photography

Photography & video

Professional photography and cinematic video walkthroughs that capture the character of your home, because first impressions happen online.

Listing marketing book

A marketing book for every home

A magazine-style book that tells your home’s story in photos, plus a print-ready brochure for showings.

After virtual staging Before virtual staging
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Virtual staging

Drag the slider to see an empty room transformed. Virtual staging helps buyers picture how each space can live.

Drone photography

Drone footage

Aerial photos and video that show off the property and the neighbourhood around it.

3D virtual tour

3D virtual tours

Walkable 3D tours that let buyers explore every room from anywhere, before a single showing.

Custom property landing page

A website for your home

A dedicated, branded page for your listing with the gallery, tour and details in one place.

Included with every listing.No extra fees.

The Process

How we’ll sellyour home.

A clear plan from day one, with every step explained before it happens. Drag or use the arrows to move through each chapter.

01

Consultation

A walkthrough together

We walk through your home and talk about your goals, timing and next move.

02

Pricing

A clear pricing strategy

A research-based recommendation built on recent comparable sales, current competition and buyer demand.

03

Preparation

Ready for its close-up

Practical advice on what to fix, what to leave and how to stage, plus trusted trades if you need them.

Staging directionTrusted tradesPre-list checklist
04

The Launch

Live, and looking beautiful

Your home goes live with professional marketing designed to reach the right buyers quickly.

MLS®Social mediaMarketing bookEmail to agents
05

Showings

Showings & open houses

Organized showings and open houses, with feedback shared with you along the way.

06

Offers

Offers & negotiation

Every offer reviewed side by side and explained, so you can negotiate from a position of strength.

07

Closing

Closing, and after

Conditions, paperwork and lawyers coordinated through to closing day, and we’re still here after.

Seller Q&A

Your selling questions,answered.

Timing, pricing and preparation raise a lot of questions. Here are the ones we hear most. If yours isn’t here, just ask.

Ask Us a Question

We look at recent comparable sales, the homes you’re competing with right now and current buyer demand, then adjust for your home’s features and condition. You’ll see all of the research behind the recommendation.

Spring is traditionally busy, but the right time depends on your plans, current inventory and where interest rates are heading. Quieter seasons often bring more serious buyers and less competition. We’ll look at the numbers together.

Usually small, well-chosen updates (paint, lighting, repairs, decluttering) pay off more than major renovations. We’ll walk through your home with you and give you a practical, prioritized list.

Plan for real estate commission, legal fees, any mortgage discharge or prepayment penalty, and moving costs. Staging or small repairs may also be worth it. We’ll estimate your net proceeds before we list.

It depends on price, condition and the market at the time. A well-prepared home that’s priced right and marketed properly gives itself the best chance of selling quickly and for the right price.

Yes, buyers are more comfortable touring without the sellers there. Showings are booked in advance, and you can set the times that work for you.

We review every offer with you side by side, comparing price, deposit, conditions and closing date, so you can choose the strongest one with confidence, not just the highest number.

Many of our clients are selling and buying in the same market. We’ll plan the timing of both moves together so you’re never caught between homes.

Home Evaluation

What’s your home worthin today’s market?

An online estimate is a starting point. We’ll prepare a detailed evaluation based on what’s actually happening on your street, built on three things:

  • Recent comparable sales
  • Current competition
  • Your home’s unique features

Curious what nearby homes sold for? See recent sales.